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Nov 11

Starwood: Small hotel program, big innovation

While it’s not the largest chain, only 1/2-1/3 the size of some of its global competitors, Starwood Hotels (Westin, Sheraton, W Hotels, among others) has proven itself to be among the most innovative over time. ┬áIt is my primary hotel chain (although my wife is a Hilton woman; always diversify your portfolio) and what it …

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